What's the difference between RGB and CMYK?

RGB is the colour mode for graphics meant to be displayed digitally. This includes Instagram or Facebook image posts or even just an image on your computer. That being said, RGB colours tend to appear brighter and richer. The presets of your display device could affect how the colours would appear as well.

CMYK (4 Colour) is the colour mode for physical print materials like business cards, banners, and of course, stickers! CMYK will look darker and flatter than RGB. But we always try our best to make sure the sticker colours pop as much as possible.